Both UX and Architectural disciplines share a focus on creating meaningful, functional, and user-centric experiences, whether in physical or digital environments.
In the digital context, light serves as both a medium for human vision and a tool to enhance visuals, enabling users to appreciate and interact with designs. Form is employed to serve functionality and purpose in UX design. Space, which encompasses the context and environment of product usage, plays a crucial role. Above all, adopting a user-centered design approach takes precedence.
Few examples of how UX principles draw inspiration from architectural philosophy.
The Design Approach
00 Understanding Customers
Discovery & Research:
Dig into various research methods to get into users' heads, see if our ideas hold water, and find cool new info.
01 (Co) Creating
Journey Map:
Rethink the whole customer experience to make it as smooth and awesome as possible.
Ideation Workshop & Service Concepts:
Get together to dream up new features, pick the easy wins, and plan out the design steps.
02 Foundation
Visual Direction and UI Ingredient Board
Play around with new looks and set up a go-to kit of UI parts that fit our chosen style.
03 Design Phase
Information Architecture & Interaction Model
Set up a solid info structure and uniform interaction rules for apps and websites.
Wireframing, UI/UX Design & Copywriting
Sketch out app screens and flows to show how the user journey should look and feel.
04 Detailed Design Phase
Prototyping & Usability Testing
Build mock-ups to see how our design works and feels for real people.
A Product's Potential Hinges on its Scalability and Sustainability. Scalability Fuels its Growth and Adaptability, while Sustainability Ensures its Longevity and Responsible Impact on the World.
These pillars not only secure its place in the market but also its contribution to a sustainable future.
05 Scale
Frame or Reframe the Challenge: Just like assessing an environmental issue, we need to gather as much data and insights as possible to define or redefine the problem. This helps us see the entire ecosystem in greater detail and seek opportunities that responsibly address the real issue with a human-centered approach.
06 Sustain
Meet User Needs and Deliver 360° Value and Continual Improvement and Innovation: Strive to continually enhance our performance and drive innovation, finding new ways to promote sustainability and reduce environmental impact to maintain a balanced ecosystem
Mapping the Key Design Activities
Discover
Preliminary Research
Stakeholder Interviews Desk Research Stakeholder Interviews Desk Research Territory Mapping Competitor Analysis Landscape Research Heuristic Analysis
Describe
User Experience Strategy
Heuristic Evaluation Prioritisation Matrix Comparative Analysis Affinity Mapping Research Synthesis Experience Principles Customer Frameworks Mental Model
Create Visual Design Direction
Design Principles Ingredient Boards Visual Design Frameworks
Interaction Design
Information Architecture Tree Testing / Card Sorting Common Interaction Models Prototyping Objectives Wireframing for Hero Flows
Visual Design
High fidelity Design for Hero Flows Design Library Creative Matrix Future State Journey Maps Concept Poster Experience Map
Scale
Design Systems
Terminology and Outputs Design Library Coded Design Library Design Language System Breakdown of a Design System Business objectives Users of Design System
Transitioning Design System from Design to Development
Developer handoff Developer Types and Needs Developer Briefings
Design Quality Assurance
Rituals Checklists
Product Expansion
Customer Strategy Content Strategy User Experience Writing
Manage
Design Communications
Project Kick off Meeting Project / Internal Standups Project Onboarding Project Offboarding Reporting / Check-in Process Sharing Knowledge (e.g. Monthly Calls, Practice Development)
Scoping
Understand Project Requirement Design Approach Scoping Methodology (Effort Sizing, Man-days, Expected Deliverables) Team and Key Outputs Assumptions Staffing (e.g. Design Team Set-up / Work Breakdown Structure)
Sustain
Continuous Improvement
Usability Testing Focus Group Heuristic Analysis iv. Competitor Analysis
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